Keep your ads on the nice list

DATE: | Industry bulletins

Before you publish ads this holiday season, make sure you check this list to ensure your ads comply with Alberta’s advertising laws.


A complete checklist of the advertising regulations can be found here.


Does AMVIC have more advertising resources available?

AMVIC also offers module four: advertising from the Salesperson Fair Trading Act Course at no cost:

Examples of compliant ads and practice quizzes are available at

Do all automotive businesses follow the same regulations?
Yes—all AMVIC-licensed businesses must comply with Alberta’s consumer protection legislation, including advertising regulations.

What’s considered an ad? 
An ad could be any AMVIC-licensed businesses’:

  • online ad
  • print ad
  • social media post
  • billboard
  • radio and TV

Holiday hours
Please note AMVIC offices will be closed Monday, Dec. 25, reopening on Tuesday, Jan. 2.